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E-commerce · Business Central

Web orders become sales orders in Business Central, and stock and prices go back to the shop. From web order to invoice without manual data entry.

Built for webshops with variants

For companies that sell goods in several sizes, colours or materials and want orders, stock and invoices to fit together without CSV files.

Built by Invice

Developed in-house in AL, with Danish B2B/B2C logic: customers with a GLN (Global Location Number) get OIOUBL, the Danish e-invoicing format; everyone else gets email.

Product variants

Up to 3 attributes per product — e.g. size, colour and material.

Automatic order import

Web orders become sales orders in BC with customer, items, delivery and VAT.

Stock sync

Stock levels in BC are sent to WooCommerce, so you don't sell goods you don't have.

Multiple shops

Several WooCommerce shops from one Business Central, with separate settings per shop.

WPML

Product translations in Danish, English, German, Norwegian and Swedish.

Business Central App

The whole webshop catalogue in Business Central

The connector talks directly to WooCommerce via REST API v3. Products, orders and stock are managed from Business Central, without anyone keying anything in twice.

  • Automatic order import with customer data
  • Product variants with attributes
  • Two-way product management between BC and WooCommerce
  • Price sync — prices are sent from BC to all shops
  • The category structure is imported with its hierarchy
  • Multiple shops with separate settings per webshop
  • GLN recognition — the invoice goes automatically as OIOUBL or email
  • BC's standard approval flow
WooCommerce product list with variations in Business Central
Hierarchical category structure from WooCommerce in Business Central

Categories and translations

The whole WooCommerce catalogue is imported with the category hierarchy intact. If you have several shops, each gets its own setup, and translations in Danish, English, German, Norwegian and Swedish are synchronised via WPML.

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Automatic order flow

From web order to invoice

Six steps without manual data entry — from the moment the customer puts the item in the basket until the invoice is sent.

01

Customer places an order

The order is created in WooCommerce with items, variants and delivery address.

02

The connector fetches the order

The order is fetched via REST API, and the customer is looked up in Business Central.

03

B2B/B2C customer

B2C customers are created with their phone number as the customer number. B2B customers are recognised by company name, and a GLN/EAN number means OIOUBL.

04

The sales order is created

Order lines are matched to items in BC by SKU. Shipping and VAT are included.

05

Processing in BC

Picking, delivery and invoice are posted. Continia sends the invoice as OIOUBL or email.

06

Stock is updated

Stock levels in BC are sent back to WooCommerce, so the shop shows the right quantity.

Product variants

WooCommerce is the master. Business Central runs the finances.

Variable products with up to 3 attributes (e.g. size, colour, material) are imported as the type "Variable" in Business Central. Each variant is matched to an item in BC by SKU, so price and stock follow the individual variant.

  • Variable products are imported with all their variants
  • Attributes are shown read-only — WooCommerce is the master
  • Price and stock are managed from Business Central per variant
  • Hundreds of variants per product
Example of a product variation in a WooCommerce webshop
Automatically imported WooCommerce orders in Business Central
Automatic order import

Web orders become sales orders

Orders are imported with billing and delivery address, payment method, VAT and shipping. If the customer has a GLN number, the invoice goes as OIOUBL via Continia. B2C customers get the invoice by email.

  • The whole order with customer details
  • Shipping lines are posted automatically to the right G/L account
  • VAT is calculated correctly whether prices include or exclude VAT
  • A GLN number sends the invoice as OIOUBL via Continia

Who uses it

Anyone who sells physical goods with variants through WooCommerce and keeps their books in Business Central.

Fashion & clothingFurniture & interiorsSport & equipmentDIY & builders' merchantsGifts & designWholesale & distributionAll product-based webshops

Tell us what your Business Central needs to do.

Book half an hour straight in the calendar, or write and one of us gets back to you the same working day. You leave the conversation with a concrete assessment of what your task requires.

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